Erreà presents its latest communication campaign for the brand new Ti-energy 3.0 antiviral and antibacterial fabric: a special 'protective bubble' which envelopes and protects athletes
22.02.2021 11:49 - Erreà Sport
A protective bubble that shields and safeguards athletes and sportsmen in all fields.
This is the key visual conceived for the campaign to launch the new Ti-energy fabric 3.0 with antiviral and antibacterial properties designed and developed by Erreà Sport's Research and Development Department. The slogan accompanying the graphics, "Ti-energy. Born to protect" simply and effectively conveys the properties of the new fabric.
Tests performed in accordance with ISO 18184 using the SARS-CoV-2 virus, have proved that in the laboratory, TI-energy 3.0 can reduce the viral load by 99.85% compared to a standard polyester fabric six hours after coming into contact with the virus.
This unique success in the world of fabrics was made possible by the use of two separate technologies: the zinc oxide nanoparticles, permanently encapsulated in the fibres, which have antiviral and antimicrobial properties, and the Minusnine J1+ treatment, which makes the fabric super-impermeable to liquids. This dual function allows the TI-energy 3.0 fabric to act as an effective protective barrier against droplets, liquids and micro-organisms.
Ti-Energy 3.0 is an Oeko-Tex Standard 100 certified fabric.This certification imposes extremely strict limits in terms of harmful substances, guaranteeing the safety and quality of the fabric, requisites which Erreà holds dear, showing once again how attentive to caring for the health of its customers the company is. Perfecting the Ti-energy 3.0 fabric confirms Erreà's commitment to constantly improving its range with products that always prioritise the care and attention to athletes' well-being as a primary objective.
Ti-energy 3.0 s another step forward in a catalogue of innovative products offering a winning combination of maximum performance and safety.
With Erreà, health, sport and safety always run hand in hand.